We’re a team of devoted virtual assistants who love supporting wedding photographers with the admin side of things so they can focus on their expertise.
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When looking for a virtual assistant for wedding photographers, it is important to look at the experience of the team and their expertise. There are so many ways for photographers to easily increase their profits with just a little helping hand. Simply put, there’s not enough time in the day to explore every avenue as a solo business owner. That’s where our team at the Genie VA comes in – we want to ensure that we take on the roles that you can’t.
Between TikTok, Instagram, Pinterest, Facebook… there is a lot going on for wedding photographers. There simply isn’t enough time in each day to fully develop your social media accounts and still manage the backend of your business. Let a wedding photography VA help with the development and management of your social profiles. From content creation to engagement, working with a team can boost your presence.
Develop your SEO and drive traffic to your website with Pinterest management. Your VA for wedding photographers can develop your account to feature inspiring boards and tons of links back to your website. This network can be so helpful for couples to find your services, but it can also take a ton of time. Easily delegate this simple yet lucrative platform management to your team.
One of the most effective platforms for lead generation is Instagram for wedding photographers. As of 2023, this social network is still incredibly lucrative for couples to find their dream photo team. Work with your virtual assistant to develop and manage a presence on this platform. From scheduling posts to interacting with potential clients, there are tons of ways to increase your engagement and visibility.
Wedding albums are a lucrative opportunity for photographers to increase their profits. Since the photos are already taken, this is just an additional way to upsell clients. On top of that, we recommend that photographers only consider this if they are passionate about physical copies. We want to ensure that you are upselling for the right reasons, to allow clients an heirloom to pass down. You can outsource the entire process, or just part of it, to a team of virtual assistants.
Build up the profits for your business with an upsell strategy. Whether that’s physical albums and prints, or simply package add-ons for the wedding day, work together to create a plan to increase your revenue. Sometimes all you need is another pair of eyes to help you identify the potential upsell opportunities for your business.
Devise a plan with your team to sell more prints after the delivery of a gallery. Beyond a standard print sales email, you can work with a VA to create a workflow that sells them on prints. You can also have an assistant reach out directly to discuss and sell these physical images. This is a great way to increase profits without thinking twice.
One thing that takes up a wedding photographer’s time is the administrative side of your business. This workload can be enormous, from spreadsheets to time management to editing to communication and more. Timeline creation, location suggestions, engagement session planning–– the list goes on and on. You can use a wedding photography VA to help with all of this.
Wedding photographers need to do a ton of research in their business. From location options to venue research, to scouting out competition, there is so much work to be done. You’ll want to delegate your research tasks to a virtual assistant for wedding photographers. This allows you to simply review the research and choose what you need, without the hours of work that go into the compilation of information.
Between shooting and editing, there is a whole other side of the wedding photography business that can be difficult to juggle. Creating contracts, invoices, follow-ups, and general systems can be tough. Have your VA for wedding photographers manage these administrative tasks for you and free up your time to focus on what you love to do.
Sometimes your inbox can be simply overwhelming. The good news is that you can outsource your inbox to a virtual assistant and free up your time to focus on more important tasks. Wedding photographers can spend hours every week in their inbox answering the same questions over and over for couples at different parts of their process. Work with a virtual assistant to set up a system that allows them to manage the responses.
One of the biggest game-changers for photographers is when a CRM is put in place. But it can be challenging to find the right fit. Allow your wedding photography VA to set up this system and make your life easier. From automating invoices, contracts, and email responses, to managing your schedule, work with a team to streamline the backend of your business. Having a more balanced and put-together back end will help you to book more clients with less work.
Preparing a gallery for your couple can be one thing, but vendors often want photos as well. To keep up great vendor relationships, you’ll want to make sure you have a system in place for sending out their photos as quickly as possible. A virtual assistant for wedding photographers can help you prepare and send out those photos to your network and keep everyone happy. When other vendors share your photos, it’s more likely that their clients will be viewing your work as well to potentially hire you.
It can be tedious during the busy season to refresh your portfolio. However, you’ll always want to put your best foot forward visually. A VA can help you with this by regularly uploading your newest work. You’ll want to make sure that your website is consistent with the work you’re creating. Photography portfolios are always improving, and your team can easily show the best of your photos.
Your SEO matters a lot when it comes to your website, and blogging is a huge part of that. Stay up to date with the latest blogs by hiring a virtual assistant for wedding photographers. They can help you write or manage your blog schedule to stay relevant to Google. You’ll want the search engines picking up the keywords you write about regularly, to keep you ranking upwards.
Stay top-of-mind with your network of planners and vendors with email newsletters. Popping into the inboxes of people you love to work with can be a great way to get more work. Share your recent work with frequent email newsletters so your network sees how incredible your recent work is. Have a virtual assistant manage these quick and easy newsletters for potential recurrent leads.
If you’re ready to take your business to the next level, a VA for wedding photographers can help you. Start managing associate photographers who work under you with the help of a virtual assistant. From developing timelines to answering an additional inbox of emails, there are tons of ways that an assistant team can help. If you’ve gotten this far, it’s about time you bring on a helping hand–– or a few.
If you need some extra help on your team, a virtual assistant for wedding photographers can help you find the perfect colleagues. Have your VA conduct outreach on popular networks for second shooters and assistants, like local Facebook groups, to find the best fit for your business. They can compile the contact information and portfolios of those who can be helpful to your team.
You can be sure that your wedding photography business will benefit from the help of a top virtual assistant. From blogging to social media, there are so many channels to manage and explore. Let’s build up your business and make it flourish. We’ll ensure that you’re increasing your profits by exploring the avenues that work best for your brand. The possibilities are endless when it comes to what a VA can help you do. Reach out to our team at the Genie VA to get started.
Photography Credit: Megan & Kenneth
Note: Since I work in the online space and am running my own business (just like you!), my content may contain affiliate links to products and/or software that I use or recommend. If you click the link and sign up, I may earn a small commission, at no extra cost to you (in fact, you might even get a discount!). Thanks for your support!
Note: Since I work in the online space and am running my own business, my content may contain affiliate links to products and/or software that I use or recommend. If you click the link and sign up, I may earn a small commission, at no extra cost to you. Thanks for your support!
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HEY I'm HOLLY!
Owner & founder of The Genie VA. A virtual assistant agency for wedding photographers
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Photography Credits: Megs Marvels Photography, Marni V Photography
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